Why everyone talks about their cold showers.

A cold shower is the perfect representation for anything hard that you know you need to do. You test the water. It is cold. Unpleasant. You think to yourself “why am I doing this?”

“It would be easy to just turn the water…

We love the “idea” of doing a lot of things, but not the work to actually get them done.

We love consuming great things, things that took a lot of time and effort, but to love the process of tedious refinement is one that few people can say they dream…

You’ll never know what’s on the other side without taking the first step.

They say that you can only connect the dots looking backwards. That message is attributed to one of this era’s greatest entrepreneurs, Steve Jobs. There is a lot of truth to it. Life is about story, and stories are about life. A great story can’t be told until it’s done…

Max H.

Can you put the cart before the horse? Probably not. But what if it worked?

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